Our Favorite Tampa Bay Beauty TikTokers You Need to Follow
Our Favorite Tampa Bay Beauty TikTokers You Need to Follow
Inspired by American Institute of Beauty
If your For You Page is filled with makeup transformations, nail art close-ups, and skincare routines that actually make sense, chances are you’ve already stumbled onto Tampa Bay’s beauty TikTok scene. The area is packed with creators who blend talent, creativity, and real-world beauty knowledge—and honestly, it’s inspiring.
At American Institute of Beauty, we love seeing local creators show what’s possible in the beauty industry today. From glam looks to everyday routines, these Tampa Bay beauty TikTokers are serving inspiration for future professionals and beauty lovers alike.
Here are some of our favorite local creators worth following right now.
Tampa Bay Beauty TikTokers to Have on Your Radar
@irisxgrace – Bold makeup, creative transitions, and glam looks that stop the scroll. Iris brings artistry and confidence into every post, making her content perfect inspo for anyone interested in makeup artistry.
Why AIB loves it: This is the kind of creativity students develop through hands-on training and real technique.
@irisxgrace
@thenailaddict – Nail art lovers, this one’s for you. From detailed designs to trend-forward sets, this creator shows how nails are a full-on art form.
But what makes her even more special to us? She’s one of our own.
Devin Strebler—known locally as Nailz by Dev—is a graduate of American Institute of Beauty’s Nail Technology Program, and she’s become one of the biggest nail names in the Tampa Bay area. Her work has earned major attention online, including TikTok fame for her stunning nail designs inspired by ’90s masterpieces.
Devin has built such a strong brand that she’s even launched her own line of professional nail art brushes, polishes, and tools—products many future professionals and artists love and use today.
Why AIB loves it: Devin is proof that with the right foundation and creativity, nail technology can turn into a full-on career and personal brand.
@thenailaddict
@brooke_lynnmilne – Hair, makeup, and beauty reviews all in one place. Her content feels relatable, polished, and totally wearable—perfect for everyday beauty inspiration.
Why AIB loves it: Versatility is everything in the beauty industry, and this creator shows how to balance trends with real life.
@brooke_lynnmilne
@tbagtree – Edgy makeup looks and creative expression take center stage here. This account pushes boundaries and proves makeup is more than just trends—it’s art.
Why AIB loves it: Creativity thrives when you’re trained and confident in your skills.
@tbagtree
Why Tampa Bay Is a Beauty Content Hotspot
Tampa Bay beauty creators bring something special to TikTok:
- A mix of professional skill and personality
- Content that feels real, not overproduced
- Strong community support for local artists and businesses
It’s the same energy you’ll find at American Institute of Beauty—a place where creativity, education, and individuality come together.
Turning TikTok Inspiration Into a Career
Watching beauty TikToks is fun—but learning how to create those looks professionally is where the magic happens. At American Institute of Beauty, students gain hands-on experience in makeup, nails, skincare, and more, building real skills that translate beyond social media.
Whether your goal is to work behind the chair, build your own brand, or create content that inspires others, it all starts with the right education.
Ready to turn your passion into a profession? Learn more about programs and enrollment at American Institute of Beauty.
