As the holiday season approaches, it’s time to start making your shopping lists for the people you care about. Considering the important role that your hairstylist plays in your life, it’s nice to remember them during the holidays. No matter your budget, you can show your appreciation with one of these top gifts for your…

With the holiday season right around the corner, you’ll want to look for ways to draw in more shoppers to your salon. One surefire way to boost revenue for your salon is to offer gift cards. Besides bringing in new and established customers with gift cards, you’re promoting your brand. Gift Cards 101 You have…

The holidays are an especially lucrative time of year for salons. However, to get the most benefit from this season, you need to know how to market your products and services most effectively. Use the holiday marketing tips below to increase your salon business by 20 to 25 percent. 1. Put your products on display….

As the holiday season rolls around, all of us in the beauty industry are looking for ways to help those in need. Many of us have been blessed to never go without a hot meal on the table during the holidays. However, for the less fortunate, this may not always be the case. Here are…

Situated in the heart of the fall season, October is often synonymous with hues of orange, crimson and maize. However, for many who advocate for breast cancer awareness, October is really about the color pink. This month is recognized nationwide as Breast Cancer Awareness month, and it’s the perfect time for salons as well as…

A common misconception is women alone have shaped the beauty industry. In actuality, several notable men have acted as pioneers in launching wildly successful beauty brands. The following is a spotlight on men who have made a name for themselves in beauty. Max Factor Max Factor is one of the earliest male pioneers in the…

Many times, stylists, estheticians, and makeup artists are undervalued. Not many people realize that the services they provide can go so much more than skin deep. In the beauty industry, you can change lives for the better. The following are five inspiring stories of beauty professionals who are making a difference in their communities. Jess…

A passion for skin care can develop over time or happen instantaneously. Maybe you grew up with acne problems and found a product that cleared your skin overnight. Or maybe you found a skin care regimen that has kept your skin supple and smooth—seemingly stopping the signs of aging. Whatever your reasons for loving skin…

Planning out your back to school makeup and beauty looks is fun and exciting. Heads will turn and jaws will drop as you transform your look completely. A good rule of thumb for applying your school makeup is to keep it simple. Don’t go overboard since you’ll want to keep the time it takes to…

The key to succeeding in the makeup industry and becoming a Makeup Artist, is building a rock-solid foundation. If you skimp on training and certification, your future is uncertain at best. Instead, choose beauty schools that offer extensive training opportunities with room for advancement. Although your Aunt Debbie raves about your skills with makeup, you…